Home NEMO 2023 Lectures Business Innovation with AI – Potential, Cases and Methods

Business Innovation with AI – Potential, Cases and Methods

Prof. Dr. Kurt Sandkuhl

Prof. Dr. Kurt Sandkuhl

University of Rostock, Germany

AI is on the way from a hype technology and omnipresent buzzword to a significant factor for innovation. The success stories of AI from larger enterprises and the technological possibilities of prominent AI applications, such as Deep L, OpenAI’s ChatGPT, or IBM’s Watson receive much attention in the public discussion. However, AI also offers innovation potential for small and medium-sized businesses. The lecture will examine the potential of AI for business model innovation, process innovation and product/service innovation, including examples also relevant for small and medium-sized business. Furthermore, selected methods supporting the introduction of AI-based innovation in organizations will be discussed.

Lecture at NEMO2023

Date/Time: Tuesday, July 18, 2023 at 14:00